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Archive for April, 2009

Forums

Thursday, April 30th, 2009

One method I am starting to use in an effort to drive more traffic to my site, improve it’s page ranking in Google and also improve it’s position in the search listings is participation within various Forums. (You did know that Page Rank is not the same as your position in search listings didn’t you? Ahh a topic for another post I think)

I have registered to a couple of Forums related to the content of my website where I can place a url to my website as part of the signature. The idea of this is that each time I post on the Forum a link is set up back to my site. I have picked a couple of Forums initially that rank well in Google and are relevant to what my site is about, since Google rates each link on the relevance and where the link is coming from.

However it’s not a question of posting as many times as you can on the Forum (apart from the fact you’re likely to get barred from the forum if the posts are irrelevant), since if you overdo it and have too many links back to your site from the same place Google is just as likely to downgrade the rating of those links. There is another trade off as well – TIME! Whilst you’re participating in the Forums, you not doing any “real” work and earning money.

So the question is how do you know when you’ve overdone it on one particular Forum and what to do about it? Haven’t got a definite answer to the first one at the moment. As for the second question, well time to find a different Forum – that’s still relevant and ranks well with Google. Course if you like the original Forum you can continue to post on there, but perhaps remove the url from your signature?!?

Obviously I will now have to keep an eye on my traffic stats to see if I can measure how effective my time spent on the Forums is being!

Forum Life……

I’ve never really been in to posting on Forums before, I’ve used them to find an answer to a technical problem but that’s about it. So posting is new to me. What I’m finding is that it is quite enjoyable, you can get involved in some quite interesting debates (not necessarily related to your field of expertise) – and you don’t have to be the definitive expert on the subject matter to post (which is what always put me off in the past) – just got to me careful that all you end doing is living on Forums!

Of course one thing you need to select for your Forum is an Avatar, so being a huge fan of Family Guy and not actually knowing anyone on any of the forums I picked the following for my Avatar:

Family Guy

Family Guy

More later…..

Neil

Welcome

Thursday, April 30th, 2009

Well this is my first post!

I’ve finally decided to take the plunge into blogging in an attempt to raise the profile of my website in the search engine rankings. This is one thing on my to do list that I’ve been slowly working down in an attempt to generate more leads and hopefully clients for my freelance website design work and hence allow me to follow my desired lifestyle change and be able to work from home more – hence get out of the “motorway daily life”; and have a more flexible lifestyle! In conjunction with this I’ve been also doing other things to generate leads and clients; joining various forums, finding out where business breakfast meetings are taking place locally, looking at what sort of advertising might work best, that sort of thing.

Normally I work as a contract project manager, which pays well but often means a fair bit of traveling up and down the motorways. However since Xmas that contract work has dried up a bit (wonder why) and I’ve been forced to look at other ways to earn money, and had the website design work on the back burner. It is something I have been involved in over the last 15 years or so, from designing and implementing to project managing developments as well. What I’ve discovered with being forced to stay at home is apart from I can basically do what I want when I want, is actually how much less money you need per month to live on. For example, I’ve calculated that I save on average £400 per month on motoring costs – 1 tank of petrol lasts me 1-2 months and the car doesn’t need servicing, tyres etc. etc. So it became apparent to me that I don’t really need to earn as much money as I thought I did to live!?!

Fortunately I have been working on and off with a local marketing company over the last couple of years that has allowed me to build up a portfolio of design work now and I’ve also done some local organisation sites for free for the same reason. In fact one of these generated a lead within a week of it being put live! So this one action, of doing selected work for free has already achieved it’s aim, whereas another didn’t; taking out an advert on a well known online directory – I had this for 2 years and it generated zero leads, money down the drain! I have spoke with some of my peers and colleagues and they all seem to have the same experience – so beware before you part with your cash! It might work for some businesses/industries but for website design or internet related work it looks about as useful as a chocolate fireguard!

So as a starter for the blog, thought I’d keep a record of how successful I am in generating enough leads/clients to get to the lifestyle I want. I’ll keep people updated on the various actions I’m trying to generate those leads and how successful these are!

Neil